Face book contains phenomenal applications when it comes to spreading the word quickly about upcoming events such as performance shows, live venues, tours, and appearances. The events application is helpful for networking, promoting and marketing your music. The tag feature on Face book allows you to tag your friends and fans that are following you on Face book as well as Twitter, and YouTube. One of the pros of Internet marketing includes that fact that you can market yourself as an independent artist at no expense. On the other hand, an artist who has signed a major recording contract has limited input on the marketing and promotional tactics of the music business.
Independent artists run into financial obligations that can be detrimental to their career because they aren't financially stable enough to cover the cost of professional music production and promotion. However, artist on a musical contract has as an Artist Relations management team, to handle the promotional aspect of exposing the artist and their talents. If you are a mainstream artist, your image is somewhat fabricated on a contractual basis because you have to follow certain image requirements. On the other hand, if you are an independent artist you can market your self-image the way you prefer. On that note those are some of the pros and cons of being an independent artist vs. a mainstream artist and some basic information about marketing and promoting the ideal artist. Here is a very helpful link that will explain some of the basics to marketing and promoting yourself as an artist.
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